Hector Tavera - Lettering and Motion Graphics

Matlachin Lettering

REALIZED: AUGUST 2018
CLIENT: DIGITAL INVADERS
CATEGORY: LETTERING

The matlachines are regional dancers of Mexico, They have great importance in the culture of Saltillo, Coahuila. The matlachines dance to ask favors or to thank the saint of their confidence and put all their effort and dedication in their dance.

For this project several posters were made with the purpose of promoting the cultural diffusion of the dancers in the city of Saltillo. Illustrating with phrases that represent the dancer and his fervor.

 

Check it ut on Behance